Picture pinched from Il Fornaio.
Yuk! Over at Espresso in The Age the editors are already licking their lips at the prospect of a drive through Krispy Kreme doughnut outlet in Melbourne.
I’ve had the misfortune to eat these dubious sugar coated bits of dough. Double yuk! At first bite they have a pleasant crispy sugar coating but underneath is dough that does a disservice to the worst kind of white bread you can buy. Triple yuk!
Soon we can expect the KK Kommunications team spinning their stuff dispatching hundreds of boxed doughnuts to Melbourne’s newsrooms. Journalists have a tendency to become a bit lardy-arsed what with all the free food, corporate lunches and hours spent stuck to the office chair. Coming to think of it as a country, Australia is winning in the lard-arsed stakes.
And the last thing most people need is a KK round the corner.
Already there are 13 outlets in and around Sydney including three at the airport.
The media rush to promote this company was ridiculous when it’s first store opened in Penrith in June 2003.
Here’s what you should do if you find yourself near a KK store in Melbourne:
1. Remember KK is a big franchise run only for profit by rich moneymen in Australia.
2. Walk on by. If in urgent need for donuts they can be bought at any number of smaller locally owned outfits.
3. If hunger pangs persist, immediately visit any local baker such as Browns, Laurent, Il Fornaio or Baker D Chirico to taste what a real doughnut.
4. If late at night visit any of Melbourne’s tapas bars for excellent Spanish doughnuts or churros, which are often served with a thick dark chocolate dipping sauce. Try in the CBD Movida, St Kilda, the new look Spuntino or Basque Tapas & Wine on Chapel St.
5. If drunk, think kebab. Stoned: pizza. Although you probably won’t care at this stage and hopefully won’t remember any offending KK doughnuts in the morning.
6. If really desperate: BREAK GLASS!
NB: Espresso at KK isn’t bad.
Become a Facebook fan. Follow me on Twitter. 
{ 5 comments… read them below or add one }
They are sooo disgusting. I had to try one but not until I was at the airport at 6am LOL and I severly regretted it
even though I only shared. I can’t believe the number of people that take HUGE boxes of them all over the country.
Good post
can’t say that I like them much myself, but we always bring some back for the office from Sydney airport – everyone else seems to love them. Is it just the novelty factor or will it prove to be a more sustained trend?
Hi Clare, I nearly didn’t get through the “nut” but was forced to try it for professional reasons.
Cin, How waas Europe. Trip looked great. I suppose a box of cherries wouldn’t substitute as people do rave about them because of the drug-like qualities of refined white sugar.
Hehe, you guys are all crazy! Krispy Kremes are THE BEST!
But hey, if you don’t want to eat them, that’s cool… all the more for me!
xox Sarah-who-already-has-her-next-trip-to-Sydney-booked
Maybe we should theme the next blogger get together doughnuts and taste which is best. Even Melissa my personal trainer, who loves KK, admits that Baker D Chirico doughnuts are far superior. There again you may hate them…PS: the Gorumet Traveller story should be out in the next week or so in the Feb issue.