Comments on: Melbourne Interactive Food Festival (MIFFED)

By: Surprise! Surprise! Old media hacks bag food bloggers again | Tomato

Surprise! Surprise! Old media hacks bag food bloggers again | Tomato — Thu, 25 Oct 2007 00:43:53 +0000

[...] the finger at bloggers for their failings. This month in Adelaide Tasting Australia re-ran the Out of the frying pan panel that ran at the Melbourne Food festival earlier this year (when I proposed an alternative [...]

By: Jack

Jack — Tue, 27 Mar 2007 02:08:41 +0000

Hi
I was at Out of the Frying Pan yesterday too, and was pleasantly surprized at the support by the traditional media of food blogs. The forward thinkers of the panels I sat in on (Chefs and media) where daily viewing and responding to on-line “UGC’s” -user generated content, (the way blogs where refered to). One stand out point of difference was that the traditional media had the upper hand in the reviews of restaurants etc as they had the ‘brand, integrity and trust of the readers’ and that perhaps blogs were a bit faceless and at times lacking quality experience in food to be giving advise to the general public. Many noted that food blogging was the way of the future,(some of the US chefs were very excited about whats happening with food blogs over there) yet need more structure for the general public to trust the source. There was also concerns about all reviews being legitimate and not about sneaky marketing. In the US some restaurants are employing people to be media monitors, checking for feedback etc on line. Will Goldfard from Room 4 dessert in NYC refered to being “reviewed with images on-line before the chefs had even packed up and left for the night”!
Very interesting day
Jack

By: Duncan

Duncan — Mon, 26 Mar 2007 10:56:28 +0000

Ed, many of the speakers at Out of the Frying Pan (today) spoke about blogs, restaurant review sites and even mentioned eGullet. Many chefs, publishers and media people there clearly acknowledged the online food world and indeed some have plans to develop their involvement in it (sounds like Fairfax has big online plans). However, bloggers weren’t spoken of (for the most part) as being ‘in the industry’, but viewed instead as the clientele of the chefs and media.

By: Ed

Ed — Thu, 01 Mar 2007 22:26:27 +0000

Liz,
if it’s Telstra youmight be able to help me to.
Mairead, welcome on board.

By: Mairead

Mairead — Thu, 01 Mar 2007 05:56:39 +0000

As a recent entry to your ranks, I would love to get involved. Count me in for the Enoteca thing. See you all then.

By: Liz

Liz — Thu, 01 Mar 2007 01:41:01 +0000

Hey AOF,
This meeting next week sounds really interesting and I thought I’d come along. Also, being an IT techy, I should be able to show you your wifi if Ed can’t help.

By: Ed

Ed — Sat, 24 Feb 2007 07:04:48 +0000

Will do although whether I can help with wifi depends on if it is a Telstra connection.

By: another outspoken female

another outspoken female — Fri, 23 Feb 2007 23:43:13 +0000

Oh good you can show me how to use Lola wi-fi! Enoteca is good for me, especially on mondays and thursdays. Mail me if you want a meet up.

By: Ed

Ed — Fri, 23 Feb 2007 05:56:44 +0000

AOF, now I understand but you’ll have to reveal your identity! The ideal spot: Gertrude St Enoteca with free wireless.

By: another outspoken female

another outspoken female — Thu, 22 Feb 2007 21:40:35 +0000

Committee in real life code for an excuse to eat, drink and gossip